What we delivered

We began with a detailed briefing session to understand the client’s objectives and how the insights would be used to support strategic decision-making.

The project was delivered in two distinct phases:

Phase 1 – Market Intelligence & Competitor Benchmarking

We conducted a comprehensive analysis of equivalent roles across peer organisations, mapping structures, responsibilities, and positioning to establish a clear benchmark.

Phase 2 – Talent Pool Engagement & Insight Generation

We held confidential conversations with professionals in the target talent pool to uncover first-hand insights into their motivations, expectations, and decision-making drivers. This qualitative data provided a deeper understanding of what matters most to candidates in this space.